Meet the Team

Matthew Freedman

Likes:

  • Finding a new interesting trend
  • Coffee

Dislikes:

  • Getting on the wrong train to Peterborough
  • Running Out Phone Battery at the important part in the conversion

Matthew Freedman

Guest Blogger

I like the combination of analytical and creative skills that go into making a successful PPC campaign. I love finding the trends and cycles that occur throughout a day or week of a campaign. I often try to incorporate statistical methods to set adgroup and keyword bids. I tend to be quite avant-garde in my work style – always thinking outside the box as I’m constantly hungry to come up with new ways of doing things that no one has thought of before and I’m always on the lookout for finding more efficient ways of carrying out repetitive processes. My musical interests have spanned happy hardcore in the 90s to early 20th Century Classical music these days. I think I nearly broke the record for going to the BBC Proms the most times last year. Having been to Tanzania, India, Canada, Israel, Argentina, Brazil and Morocco I make London very much my home, making the most of everything that the city has to offer.

Found on Twitter

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