Negative Lists – A Better Method of Creation
Everyone knows that a key strategy with PPC is the creation of negative lists. You must have a tight...
By Karl BrandtFound Blog
Step Aside Usain Bolt – Social Media is the Fastest Force on the Planet
Today saw an interesting success story unfold in the gaming industry as Double Fine, a developer of leftfield video...
By Ciaran Brady
Notes on an A/B test
We often run A/B or multi-variant tests on pages to see if we can maximise our click through rates...
By Luke Townsend
Sweet! Digital Media is Free!
Apparently, digital is free! Okay, while P&G’s CEO, Robert McDonald, doesn’t actually say anything as naive as ‘digital media is free’,...
By Karl Brandt
Top 5 Tips to Keep Your Account Management Partnership Running Smoothly
If you work in digital account management, you need to know EVERYTHING. You are involved in all aspects of...
By Nasreen Cullen
Twitter Brand Pages Hit The UK
Today is another milestone in the evolution of Twitter as UK brand pages arrive on the computers of British...
By Gareth Olyott
The EU Cookie Directive Saga
As the deadline for compliance with the EU ePrivacy Directive fast approaches, the owners of every web property aimed...
By Luke Townsend
Partnerships Team | The Frontline of Found
‘Right’, I said to myself, eyeing the suspicious guy knocking at my door; ‘if you’re not about to sell...
By Pete Newman
Google: All Your Searches Belong to Plus
Google made an interesting update on their Google+ page this week, listing 50 things that a +1 can mean....
By Keith Horwood