Is CPA the right model for you?
As a performance-based search agency we frequently work with clients on a purely CPA (Cost per Action or Cost...
By Angela GreenwoodFound blog
Tag Archives: ROI
Yahoo! and Microsoft Search Alliance Workshop
Last week I attended the Yahoo! and Microsoft Search Alliance Workshop at the fantastic Soho Hotel. This was a...
By Lauren Dodds
5 tips for maximising ROI with PPC
Following on from my previous post in which I discussed , I have here...
By Ciaran Brady
Higher Positions Don’t Necessarily Mean Higher ROI
One of the services that Google offers to agencies is a dedicated account manager to provide assistance, advice, analysis...
By Ciaran Brady