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lastminute.com has appointed Found (previously known as Artemis8) as its search agency for its lastminute.com Ireland and Travelocity brands, as well as its sole PPC partner for lastminute.com in the UK.
How can advertisers retain control, using affiliates to generate the right kind of consumer leads; and reward them appropriately?
Revolution investigates what the industry is doing to solve its image problem and make affiliate marketing more compelling to brands.