Creativity In A Data Driven Era
Published on 21st November 2018

When people think about content and advertising campaigns they think of creative. In reality, great…

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Getting smart with data in digital marketing
Published on 21st September 2018

In a world where the user is at the centre of everything, performance is directly…

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Model Marketer: how to choose the right attribution model for you
Published on 24th May 2018

There’s no point beating about the bush – nowadays, we live in touch-point central. Gone…

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Is last-click finally on its last legs?
Published on 2nd March 2018

Google’s closing the book on last-click with a new attribution model to rule them all. In…

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Advanced targeting using custom audience lists in Google Analytics
Published on 8th December 2017

Targeting the right audience is key to meeting your business and marketing objectives. Thorough audience…

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business chatbots
Could this be The One: does every business need a chatbot in its life?
Published on 7th September 2017

If you’re not familiar with chatbots already, the clue’s in the name. Chatbots, or conversational…

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Listen to your website
Listen to your website activity: it’s talking to you
Published on 12th July 2017

Website activity is notoriously difficult to measure – there are various definitions and it doesn’t…

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Coffee break data hacks
Data Studio Hacks for Analysts on their Coffee Break
Published on 7th April 2017

We are excited to announce that Found is Google Data Studio certified! To mark this prestigious event…

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7 Great Data Science Blogs to Follow
Published on 19th August 2016

Whether data drives your marketing strategies or your climate simulation models, discovering and extracting actionable…

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