Google: All Your Searches Belong to Plus
Published on 30th January 2012

Google made an interesting update on their Google+ page this week, listing 50 things that…

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Google Search Personalisation
Google Exposes ‘Your World’ to Social Search
Published on 11th January 2012

Yesterday, Google launched Search plus Your World, which caused quite a stir among the SEO and social world. These features are aimed at improving search by placing your world within the results, which means greater personalisation. I will briefly outline the features as well as looking at some thoughts from the industry.






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5 tips for maximising ROI with PPC
5 tips for maximising ROI with PPC
Published on 21st December 2011

Following on from my previous post in which I discussed [Higher Positions Don’t Necessarily Mean Higher…

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SEO - Top Marketing Platform for SMEs
SEO – Top Marketing Platform for SMEs
Published on 8th December 2011

The small business networking website Merchant Circle surveyed 2,500 of their members and asked them which single…

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Analysing the New Google Analytics Features for PPC and SEO
Analysing the New Google Analytics Features for PPC and SEO
Published on 18th November 2011

Google have made huge strides with their Analytics platform over the last few months, introducing…

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Google Moving Side ad Placements
Published on 15th November 2011

At the beginning of this month Google announced that ads shown at the side may…

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What does 2012 hold for us?
Published on 3rd November 2011

I have no doubt 2012 is going to be another fascinating year in the world…

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Google
Landing Page Quality Gains More Weighting
Published on 4th October 2011

Google have announced a global roll out of a new algorithm change which will affect…

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Google Search Personalisation
Google +1 marks a real focus on the Social space
Published on 7th April 2011

Social is really starting to take a hold – and Google wants a piece of it. With the recent launch of Google +1, it’s interesting to see Google chasing the tail of someone else, in this instance Facebook.






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