Massive thanks to Stuart Pringle and the good folk over at the A4U for giving us such a great write up on the Affiliates4u site.
The original piece can be found here:
But we think it’s so good that we are putting the whole thing up here on our blog…
“Last night saw the official launch of Found, the Performance Marketing Agency at the Music Room in West London… And if it’s a case of start as you mean to go on then these guys have definitely found the secret to success
A top notch evening was had by all, with guests treated to champagne reception, nibbles a plenty, excellent band, fun and games and a no-nonsense free bar. It’s not often you get to see famous ‘lost’ moments of history on the circuit with both Lord Lucan and Shergar working the room. A mention has to go to the very impressive magician who even managed to put your card on an i-phone app. Talk about #zeitgeist.
Found was formerly Artemis8 and now pulls together the key Online Marketing services of Search, Mobile, Social, Affiliate Management, Brand Protection and Optimisation under a very clear Performance remit.
October has been a landmark month for the agency. After making their mark at a4uexpo last week with the Found buses getting everyoneto the Troxy party, last night wasn’t just about celebrating a new identity, but also reinforcing market proposition.
Tina Judic, MD at Found, explains: “As an award-winning agency, the Artemis8 team had already gained a significant reputation for finding new ways to build its clients’ businesses online; through maximising search engine dynamics, utilising different ways of adapting technology or simply thinking out of the box.
We therefore pride ourselves in always staying ahead of the game and the launch of Found gives us the opportunity to extend our knowledge and expertise in an industry that has evolved dramatically over the past year to an industry with a much heavier reliance on Performance-based activity across a whole range of Online channels including Search, Social and Mobile.”
Cementing the team’s drive and experience even further, Red Letter Days Online Marketing Manager and one of the Performance Marketing industry’s most respected commentators, Angela Greewood, has also joined Found as Director of Account Management.
It was a great opportunity to see so many faces and after looking at the tell-tale tweets in the early hours if I were a betting man, I’d put a few quid on there being some sore heads around this morning!