It’s that time of year again! No, not just Christmas, but it’s time for Found to get Christmassy and get creative. Last year was the year of cupcakes; our clients absolutely loved it which was more than enough to get everyone over here at found back to the drawing board to master another bout of creativity in the name of Christmas. This year, after some deliberation we reached a decision on how to take things to the next level – a cookie run around Central London! The mapping of a viable route was done by Flo which only left the important task of picking our baker and supplier of the cookies. We knew the cookies had to be good, they had to be different and they had to have a Found quality about them. The use of off the shelf mass produced cookies just wasn’t going to cut it.
To deliver top quality biscuits to give us the edge we were after we linked up withAfternoon Crumbs. Afternoon Crumbs is run by Nicole Dodds, a sibling to one of our analysts Lauren Dodds. Nicole has supplied us with cookies, cakes and other treats in the past, always delicious and boasting the quality and personalisation we were looking for. Based on her good form this was the perfect match for our Christmas cookie run. We got to work with making a list of short personalised messages, one for each of the drop off points; this was that Found touch.
The cookie run or as it was known to the world of Twitter ‘#thechristmascookierun’ was a huge success. Conducted by two of our nominated Found Christmas elves, Florence and Gareth, they dressed up in Christmas hats and descended on London with arms full of gifts and sync’d up to all our social accounts to let the world know what was going on and where they were in Central London. A day of laughs, surprise drop offs, and singing that even a typical bout of gridlocked London Christmas traffic couldn’t spoil was all documented on the go as updates went out over Twitter, Facebook and FourSquare whilst the rest of the Found office in Farringdon sat and watched it all unfold.
Our elves were met with a great response which was echoed across the internet in the form of tweets, photographs and emails.
And so as we wrap up for Christmas and we start to think about going home everyone here at Found would like to wish everybody a wonderful Christmas in true Found style with our Christmas Special video card!
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