AI Hub
Welcome to our AI Hub, your shortcut to what matters: expert guidance, platform updates, proprietary analysis, breaking news, and real-world examples.
From AI-led search results to multimodal discovery, creative automation, and intelligent media buying, you will find how to unlock the power of AI – how to create, how to show up, and how to win.
Google’s AI Mode has landed in the UK, ready to further reshape how people search and how brands stay visible.
On BBC Radio 5 Live and Radio 4, our Chief AI Officer, Dora Moldovan, explained why this marks the beginning of the end for traditional browsing and what brands must do now to stay seen.
GOOGLE’S AI MODE IS HERE. IS YOUR BRAND READY?
Search has officially entered its AI era. Google’s AI Mode shortens the funnel, skips the clicks, and serves instant answers. For brands, it means rethinking visibility, strategy and content. Read our expert breakdown of what’s changed, why it matters, and how to keep your brand in the conversation.
Find out moreWINNING IN THE AGE OF AI: YOUR GUIDE TO ANSWER ENGINE OPTIMISATION (AEO)
AI tools don’t just search, they answer. Is your brand set up to be the answer? In this practical guide, we break down how to optimise your content for AI-powered tools like Google’s AI Mode, ChatGPT, and voice assistants. Learn how AEO differs from traditional SEO – and how to make sure your content ranks when it matters most.
Learn more from our expertsAI-POWERED ADS: A SHORTCUT OR A STRATEGIC SHIFT?
Google's latest AI ad updates promise faster, cheaper creative – but in a saturated landscape, will that be enough? Explore what these changes mean for your brand’s creativity, distinctiveness and performance.
Get the latestHOW AI IS CHANGING USER BEHAVIOUR – AND WHAT THAT MEANS FOR CRO
Get ahead of the curve with expert insights on how AI is changing user behaviour — and what it means for growth. Learn how to evolve your CRO strategy to build trust, meet new expectations, and unlock smarter, faster conversions in an AI-driven world.
Read more
“We are going to see AI rewriting the way we consume the internet. Everything will be done with an AI agent – search, shopping, even planning holidays.”
Dora Moldovan, Chief AI Officer
Get in touch with Dora
We’re pretty proud of
CATEGORIES
Data & AI
From data foundations to AI modelling, we build intelligent systems that unlock insight, track what matters, and drive performance.
Analytics
Turn your data into digital currency. Define, track, and enable action on your business KPIs.
Great Places to Work
THE DRUM
Google Premier Partner
Introducing Luminr – built for the AI-shaped web.
Discover more
Luminr is the proprietary platform behind our Everysearch™ approach – giving marketers a real-time, AI-informed view of how and where brands show up across the modern web. From LLMs like ChatGPT and Perplexity to search engines, social platforms, and marketplaces, Luminr connects the dots.It turns complexity into clarity, helping you understand where your brand is appearing, where it is being missed, and what to do about it. Whether you are tracking performance, spotting blind spots, or planning your next move, Luminr is how we translate AI disruption into competitive advantage.