Welcome to our AI Hub, your shortcut to what matters: expert guidance, platform updates, proprietary analysis, breaking news, and real-world examples.
From AI-led search results to multimodal discovery, creative automation, and intelligent media buying, you will find how to unlock the power of AI – how to create, how to show up, and how to win.
Google’s AI Mode has landed in the UK, ready to further reshape how people search and how brands stay visible.
On BBC Radio 5 Live and Radio 4, our Chief AI Officer, Dora Moldovan, explained why this marks the beginning of the end for traditional browsing and what brands must do now to stay seen.
Agentic AI is rewriting the travel playbook, shifting power from online travel agencies to intelligent assistants that can plan, book and personalise entire trips in a single conversation. For CMOs, the winners will be those who make their data AI-ready, expose loyalty and booking APIs, and build partnerships or their own agents to stay visible in this new discovery and booking era.
Find out moreAI is transforming how people search. Generative Engine Optimisation (GEO) is the key to making sure your brand shows up in AI-powered answers. Here’s what it is, how it differs from SEO, and the best practices you need to stay visible.
Learn more from our expertsFor years, SEO success meant one thing: ranking #1. But in an AI-driven world where answers replace links, that metric is losing its meaning. Visibility hasn’t disappeared, it’s just moved.
Find out whyLearn how to rank on Claude with effective SEO strategies. Discover how Claude SEO works and how your content can gain visibility on AI-powered search.
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“We are going to see AI rewriting the way we consume the internet. Everything will be done with an AI agent – search, shopping, even planning holidays.”
Dora Moldovan, Chief AI Officer
Get in touch with DoraOur Chief AI Officer, Dora Moldovan, joined The Drum Podcast to tackle the question everyone in the industry is asking: how do you turn the AI hype into real business impact? The episode gets into why simply layering AI onto existing workflows isn’t enough, how leadership and culture shape successful adoption, and what it actually takes to bring your teams along on the journey. If you’re navigating AI transformation (or wondering why it’s so hard to get buy-in), this one’s worth your time.
Audience-first AI Search strategy to unlock visibility in a shifting search landscape, with your brand embedded across AI answers, summaries, and discovery.
Generative Engine Optimisation to boost your brand’s visibility across AI-led search, ensuring it surfaces in answers, results, and emerging discovery moments.
DPR campaigns that raise brand awareness, educate your target audience, and secure valuable links.
Transform marketing performance with AI-driven strategies that enhance customer understanding, automate processes, and enable smarter decisions.
Luminr is the proprietary platform behind our Everysearch™ approach – giving marketers a real-time, AI-informed view of how and where brands show up across the modern web. From LLMs like ChatGPT and Perplexity to search engines, social platforms, and marketplaces, Luminr connects the dots.It turns complexity into clarity, helping you understand where your brand is appearing, where it is being missed, and what to do about it. Whether you are tracking performance, spotting blind spots, or planning your next move, Luminr is how we translate AI disruption into competitive advantage.